By day Emma is the Global Head of Creative at Tony’s Chocolonely based in Amsterdam (yes, this means lots of free chocolate🍫) and by night she writes the She is Creative newsletter, a weekly substack supporting and advocating for women within the creative industry. Before chocolate, she worked at HelloFresh as Director of Creative in Berlin and spent 13 years on the on the agency side in London, having cut her teeth in fashion and luxury brands. Her career highlight used to be that she rebranded a unicorn company, and now it’s working for a company with a purpose and creating lasting impact at Tony’s Chocolonely. Her guilty pleasure is Disney; she is a proud Swiftie; she believes most problems can be solved with a good cup of Yorkshire Tea; and you’ll never catch her writing with anything other than a black Muji 0.5 ball-point pen.
Working alongside Jamie to deliver on the creative vision he has for the brand, James works across everything from art direction and brand identity to creative execution and strategy, including Jamie’s bestselling cookbooks. Prior to moving in-house with Jamie, James spent 20 years working in the creative industry, including a decade as director and co-founder of the agency Superfantastic. Specialising in brand, design, and digital, James has a passion for helping brands reimagine themselves.
Paul is the Global Creative Director at Bang and Olufsen. He heads up the in-house creative team and is responsible for the brand and all creative output Globally. Paul likes to make waves, creating work that has cultural impact. He does this by working with brave people willing to take risks and defy mediocrity by working at the intersection between storytelling and services. His work landed Äkestam. Holst as the third-best interactive agency in the World via The Gunn Report – where one living US President tweeted about his work. In his spare time, Paul is a regular keynote speaker and an ardent biohacker – where he is still trying to figure out how the chip implant in his hand can help him live a life without credit cards and keys.
Roy Murphy is the co-founder of G3NR8, an AI & Web3 creative consultancy. Roy specialises in customer experience & digital transformation with AI web, app, chat, and voice platforms. Strategy and delivery of digital products and services for start-ups, scale-ups and corporate clients.
Experienced senior creative leader with extensive expertise on both client and agency side. Passionate about exploring innovative ways to integrate emerging technologies like AI into the creative process, delivering immersive ideas for global brands and the people who matter to them. Responsible for the strategy and delivery of premium and aspirational 360-degree creative concepts that connect brands with their audiences across the globe, while constantly seeking novel AI-driven insights and techniques to elevate the creative narrative.
Born and brought up in Mumbai, India – today Sudi has worked in five major cities across three different continents. Through his Creative Direction & Design, he has influenced multiple International brands such as Netflix, Porsche, BMW, Becks, Google, Under Armour and others. His work has received multiple National and International recognitions and has won several accolades, including Cannes, The One Show, Clio, D&AD, Webby, Art Directors Club Global, ADC Germany, to name a few. But he is the proudest of the awards & recognition his students at Miami Ad School receive.
Rhona is a firm believer in the power of creativity to transform brands and has led campaigns that have scooped at Cannes, D&AD, IPA, Euro Effie’s and APG. Rhona believes passionately in the value that creative businesses deliver. She is determined to help in-house creative teams improve how they identify their own unique value and use this knowledge to drive business growth.
3 questions for in-house creative leaders embarking on a transformation journey
It can prove challenging to get your in-house creative team to become high performing divisions of the business. Here are three questions to ask yourself as you embark on your in-house leadership journey to help you change internal perceptions and set your in-house creative team up for business success.
As 2023 ends, we thank you for your support! Exciting changes are coming in 2024, including enhanced memberships and more in-person events. Dive into our latest newsletter for a sneak peek into what’s next.