WE BELIEVE DESIGN AND CREATIVITY ARE THE HEART OF A BRAND AND THAT IN-HOUSE CREATIVE LEADERS SHOULD BE IN THE C-SUITE.

This is why we’re creating the go-to destination for trailblazing in-house creative leaders across the UK and Europe.

Established in 2013, Inside Out started life as the In-House Design Awards, the only UK Awards to showcase the very best creative work being produced from in-house creative teams.

Meet the team

Emma Sexton

FOUNDER & PARTNERSHIPS

Emma’s extensive industry experience provides a unique lens on the business of creativity having operated within creative agencies, as a leader of in-house creative teams, and for over the past ten years as an entrepreneur.

Shortlisted for The Drum’s Creative Woman of the Year 2016. Creative Pool’s Top 100 Influencers of the year 2017, 2018, 2019, 2020,2021. The Dots’ 100 Trailblazers redefining the creative industry 2020.

Sarah Halfpenny

Head of Community

Sarah brings over 20 years of experience to the Inside Out Community and Awards.  Sarah has run her own events management agency and previously held senior positions leading community and events teams.

Sarah is visiting lecturer at the Event Academy teaching both Diploma and Post Graduate courses specialising in Operational Planning and Awards.

Monica Botero

OPERATIONS & MARKETING

Monica is a highly experienced project manager and agency operations specialist with a natural ability as a community builder.

Monica has an in-depth knowledge of the creative industry and is always one step ahead of the latest technology and operations efficiencies. Monica also has bi-lingual talents (she is fluent in Spanish & English).

Our Values

Independant

We operate as an independent business and value our autonomy.

Member-led membership

We place our members at the heart of everything we do.

Friendly

We pride ourselves on providing a friendly space for our members to make real connections, discover, share, and learn from each other.

Collaborative

We recognise and value the benefit of collaborating with partners who can add value to the membership from knowledge sharing, thought leadership and insights.

Inclusive

We operate a community which welcomes everyone regardless of their beliefs, heritage, and background.

Respectful

We show respect to all who interact with the membership community and expect members to do the same.

News & Insights

Inside Out® Awards 2023 – Shortlist Announced

We are excited to announce the shortlist for the 2023 Inside Out® Awards.  

The Inside Out® Awards exist to recognise and reward amazing creativity from within in-house creative teams across the UK and Europe. 

The Insider – your monthly insight into all things Inside Out!

We have launched our monthly newsletter! With so much going on across our membership community, awards, and events, this new monthly newsletter will provide you with an inside view of the current agenda.

The 2023 Global Benchmark Report: Offshore Creative Production

There is now a greater relative investment in offshore production, than in any other production model, with an emphasis on studios that can provide lower-cost resources at scale, while ensuring quality standards, communication excellence, and cultural alignment are preserved.

Podcast recommendations – The community’s top 10!

We have received so many podcast recommendations over the last few months, we thought it would be useful to share the community’s top 10 recommended listens to help you get inspired.