The Inside Out® Community works hard to seek opportunities for our members to share their experience and insights and broaden their network
Earlier this month we were thrilled to not only offer our members FREE tickets to attend Mad/Fest London, but we also got them on stage to showcase how they are leading the work, leading their teams and the industry.
Leading the Industry is one of our 5 content pillars so getting our members involved with one of the UK’s best brand and marketing festivals was top of our agenda for 2024.
On the Creativity Stage we had Mat O’Brien, Executive Creative Director at Three share how Three UK and Chelsea made women’s football front page news.
Inside Out® Community Founder Emma Sexton led a panel session on the real reasons brands are going in-house with member brands Lego, Unilever and Pepsico.
On the AI + Emerging Tech Stage the Inside Out® Community hosted an all female panel including Inside Out® Community advisor Tabitha Winter and Vodafone’s Global Creative Director Sabrina Godden-Tuma.
On the main stage, Inside Out® Awards Judge, Paul Collins, Global Creative Director at Bang Olsen, took delegates through the story of B&O and their recent creative innovations.
As a community it was fantastic to see in-housing represented, championed and respected at an industry event such as Mad/Fest and we look forward to our ongoing collaboration to continue to put in-house creative on the agenda.