Inside Out LIVE 2024

About this event

Inside Out LIVE will be bringing together in-house creative leaders to give you the connections, insights, and knowledge you need to have creative impact and influence.

From the art of storytelling, commercial creativity, and brand world building to understanding our physiology to help us be better leaders, our jam-packed agenda has it all. And you get to network with your peers, our advisors, and special guests.

Hosted by our friends at Canva, this specially curated one-day event will be in two parts:

👉 Part 1 – In the morning we have creative inspiration with special guests who are at the forefront of what is next for brand and creativity.

👉 Part 2 – In the afternoon we are focused on you as an individual and what you need to be the best you can in your role and help you to solve your challenges.

Key timings

MORNING
9.30am Arrival, breakfast and networking
10.00am Welcome to Inside Out Live with Emma and Sarah. Future of in-house creative leadership
10.30am Curated Connections session
11.00am The art of telling brand stories with Jenn Nkiru

Grammy Award winner Jenn Nkiru. Jenn is a visionary Artist and Commercial Film `Director who has directed music videos for Beyoncé, Kamasi Washington and Neneh Cherry. We will be talking to her about the art of telling stories, balancing creativity versus commerciality and the importance of capturing the audience’s imagination.
11.45am Coffee Break
12.00pm Brand World Building through the lens of ‘worldbuilding’ with Amplify

In this ever more transparent world, audiences increasingly see brands holistically, not neatly in ads, moments, channels, or even campaigns, as we as marketers sometimes hope. Every brand touchpoint, good or bad, helps communicate a message, episodically telling a bigger story and fundamentally changing how audiences see, think, and feel about brands.

LUNCH
13.00pm Lunch & Networking

AFTERNOON
14.00pm Busy Isn’t Working workshop with Sam Pearce, Executive Coach & Director

By better understanding our physiology and the mental and physical consequences of a stressful way of working, we begin to see an alternative way of doing things.

In this session we will:

• Discuss how we work and how it has affected and shaped our lives
• Think about ‘busyness’ and its negative impact on our health and work
• Look at how we could create a healthier, happier and more successful way of working

15.15pm Break

15.30pm Challenge Tracks – 1st session. Let the Inside Out® Advisors unlock your Challenge

Select one track to join:

• AI and Automation
• Diversity and inclusion
• Creative Operations
• Leadership
• Production
• Creative Leadership

16.00pm Challenge Tracks – 2nd session. Let the Inside Out® Advisors unlock your Challenge

Select one track to join:

• AI and Automation
• Diversity and inclusion
• Creative Operations
• Leadership
• Production
• Creative Leadership

16.30pm Session closed

Benefits of attending

• Gain fresh insights on building brand worlds and connecting culture through storytelling
• Seek alternative and successful ways of working to have more impact and influence
• Seek guidance, support and best practices from our exclusive network of Inside Out® Advisors
• Grow your network, connect and exchange with over 100 in-house creative leaders

Fees

• Members: FREE
• Non-Members: £350

Booking is essential.

Venue details

Location: Canva HQ, 33 Hoxton Square, London, N1 6PB

Nearest tube:

• Hoxton
• ShoreditchHigh Street
• Old Street

About our speakers

Jenn Nkiru, Visionary Artist and Film Director

Grammy award winner Jenn Nkiru has directed music videos for Beyoncé, Kamasi Washington and Neneh Cherry. Visionary Artist and Film Director, Nkiru, was named as one of the 200 women redefining the creative industries in 2018 by The Dots and one of the 100 global Creative Superheroes shaping culture by Utopia in 2018.

Amplify

Amplify is one of the most forward-thinking, progressive, and innovative agencies when it comes to brand experiences, so we have invited them to talk to us about ‘building worlds’ and ‘creating culture’ that live beyond individual campaigns.

Sam Pearce, Executive Coach & Director

Sam is an Executive Coach for the Creative Industries. He works to bring clarity, creative thinking and commitment to exceptional leaders. He’s passionate about creating stronger, more successful agencies & businesses, and has coached 100s of people across dozens of organisations.
Before working as a coach, he worked as an Account Manager at adam&eveDDB, Mother and Havas on some of the world’s biggest brands.

About Inside Out®, the UK & EMEA’s first independent in-house creative community

Business needs brands, brands need creativity, creativity needs leadership. Established in 2013, we are here to accelerate the impact and profession of in-house creative leadership by supporting our members and the wider in-house creative community to reach the highest levels of influence and persuasion within the brands they are a part of.