BEGIN:VCALENDAR VERSION:2.0 PRODID:-//The Inside Out Community - ECPv6.18.3.1//NONSGML v1.0//EN CALSCALE:GREGORIAN METHOD:PUBLISH X-WR-CALNAME:The Inside Out Community X-ORIGINAL-URL:https://theinsideout.community X-WR-CALDESC:Events for The Inside Out Community REFRESH-INTERVAL;VALUE=DURATION:PT1H X-Robots-Tag:noindex X-PUBLISHED-TTL:PT1H BEGIN:VTIMEZONE TZID:Europe/London BEGIN:DAYLIGHT TZOFFSETFROM:+0000 TZOFFSETTO:+0100 TZNAME:BST DTSTART:20250330T010000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:+0100 TZOFFSETTO:+0000 TZNAME:GMT DTSTART:20251026T010000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:+0000 TZOFFSETTO:+0100 TZNAME:BST DTSTART:20260329T010000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:+0100 TZOFFSETTO:+0000 TZNAME:GMT DTSTART:20261025T010000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:+0000 TZOFFSETTO:+0100 TZNAME:BST DTSTART:20270328T010000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:+0100 TZOFFSETTO:+0000 TZNAME:GMT DTSTART:20271031T010000 END:STANDARD END:VTIMEZONE BEGIN:VEVENT DTSTART;TZID=Europe/London:20261007T100000 DTEND;TZID=Europe/London:20261007T110000 DTSTAMP:20260918T200324Z CREATED:20260728T160216Z LAST-MODIFIED:20260918T200324Z UID:10000167-1791367200-1791370800@theinsideout.community SUMMARY:The Exchange - 7 October 2026 DESCRIPTION:The Exchange – 7 October 2026\n\n\nThe Exchange\n\n4PM GMT | 5PM CET | 11AM EST | Mar 11 at 3AM AEDT – virtual peer-to-peer group coaching for Visionary Leader members. Ideal for: North America and UK \n\n\n\n\nDate & Time:\n\n\n\n\n\n\n\nLocation:\n\n\n\n\n\nOnline \n\n\n\n\n\nType:\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\nEvent overview\n\n\n\nThe Exchange is an exclusive event for Visionary Leader members. \n\n\n\nThe Exchange – virtual peer to peer group coaching\n\n\n\nThe Exchange is our format for virtual group coaching\, offering the perfect opportunity for Visionary leader members to share insights\, best practice\, seek guidance and collaborate. \n\n\n\nHosted and facilitated by Emma Sexton\, and often joined by an Inside Out® Advisor\, these sessions are a great way to connect with fellow in-house creative leaders from across all sectors and locations.. \n\n\n\nThis virtual peer to peer coaching session will enable you to:\n\n\n\n\nExchange new ideas and consider how you can implement them into your team\n\n\n\nUncover obstacles and identify how you can solve them\n\n\n\nCelebrate what’s gone well and acknowledge your progress\n\n\n\nGain clarity and prioritise what needs to be done next\n\n\n\n\nBenefits of attending\n\n\n\n\nLearn from our exclusive professional network of in-house creative leaders\n\n\n\nParticipate\, share ideas\, and share experiences whilst supporting others \n\n\n\nGrow your professional network with those in similar roles as yourself\n\n\n\nAsk and answer questions in an open and honest environment \n\n\n\n\n\n\n\n\nWhen and where\n\n\n\n\nOnline via Zoom\n\n\n\n7 October 2026\n\n\n\n10AM BST | 11AM CEST | 5AM EDT | 9PM AEST\n\n\n\nIdeal if you’re logging in from: UK\, Europe\, Middle East\, Asia.\n\n\n\n\nCost\n\n\n\nExclusive to Visionary Leaders \n\n\n\nBooking is essential. \n\n\n\n\n\n\n\n\n\n\nWe know you all face similar challenges and ambitions\, so this is a unique opportunity to talk in an open\, honest and unrecorded peer to peer group coaching environment.\n\n\n\nWe absolutely love hosting these exchanges\, and here’s why…\n\n\n\n“The Exchange\, (formerly Breakfast Club) is a great way to meet talented creatives in small and huge organisations who share their hard earned experiences with a smile. I’ve always learned something new from them.”Ivan Pols\, Chief Creative Officer\, what3words  \n\n\n\n“I always look forward to the session as there’s new faces and new challenges to dissect each month. I’ve made some fantastic connections and this has led to me improving processes\, motivation and creative decisions within my team.”Laura Heaton\, Global Design Director\, MediaCom Worldwide \n\n\n\n“So good to have a forum that recognises and celebrates in-house creative teams. The Exchange is a particular highlight and I love hearing what this group of talented creative leaders have been up to recently and the discussions around common themes in what has become quite a community.”James Turner\, Creative Lead\, Waitrose and Partners \n\n\n\n“The Exchange – I am your biggest fan! With a bunch of super smart and interesting in-house leaders providing each other with peer to peer support\, the conversation and advice is second to none. I have seen the immediate added value the sessions bring to me\, and subsequently my team.  I am so happy to have discovered this wonderful community.”Emma Baines\, Global Head of Creative\, Tony’s Chocolonely \n\n\n\n“Creative leadership is endlessly fascinating and nuanced to me. I’m so grateful for this community — for the space to connect and reflect outside of our walls” In-house Creative Leader\, Merlin \n\n\n\nRegister your place now. \n\n\n\n\n\n\nUpcoming Events\n\n\n\n \n\n\n\n\nprev\n\n\n\nNext\n\n\n\nView All\n\n\n\n\n\n \n \n \n \n \n \n \n \n \n November 12\n \n \n Workshop: Introduction to deep democracy \n \n Workshop \n \n (12:30 GMT / 13:30 CET) Learn to navigate difference\, tension or conflict as a leader with Francesca Pagni. \n \n View Details at Workshop: Introduction to deep democracy on November 12\n \n \n \n \n \n \n \n \n \n \n November 19\n \n \n The Exchange – 19 November 2026 \n \n The Exchange \n \n 4PM GMT | 5PM CET | 11AM EST | 3AM AEDT – virtual peer-to-peer group coaching for Visionary Leader members. Ideal for:… \n \n View Details at The Exchange – 19 November 2026 on November 19\n \n \n \n \n \n \n \n \n \n \n November 20\n \n \n Inside Out® LIVE November 2026 \n \n In-Person Event \n \n The in-house creative leadership role is changing faster than ever. Where is it heading? And how do you make sure you and… \n \n View Details at Inside Out® LIVE November 2026 on November 20\n \n \n \n \n \n \n \n \n \n \n December 2\n \n \n The Exchange – 2 December 2026 \n \n The Exchange \n \n 10AM GMT| 11AM CET| 5AM EST| 9PM AEDT – virtual peer-to-peer group coaching for Visionary Leader members. Ideal for:… \n \n View Details at The Exchange – 2 December 2026 on December 2\n \n \n \n \n \n \n \n \n \n \n December 3\n \n \n Future Leader Exchange – 3 December 2026 \n \n Future Leader Exchange \n \n 4PM GMT | 5PM CET | 11AM EST | (4 Dec) 3AM AEDT Facilitated by Inside Out Advisor and Coach\, Michael Storey \n \n View Details at Future Leader Exchange – 3 December 2026 on December 3\n \n \n \n \n \n \n \n \n \n \n December 10\n \n \n The Exchange – 10 December 2026 \n \n The Exchange \n \n 4PM GMT | 5PM CET | 11AM EST | 3AM AEDT – virtual peer-to-peer group coaching for Visionary Leader members. Ideal for:… \n \n View Details at The Exchange – 10 December 2026 on December 10\n \n \n \n \n \n \n \n \n \n \n January 6\n \n \n The Exchange – 6 January 2027 \n \n The Exchange \n \n 4PM GMT | 5PM CET | 11AM EST | Jan 7 at 3AM AEDT – virtual peer-to-peer group coaching for Visionary Leader members…. \n \n View Details at The Exchange – 6 January 2027 on January 6 URL:https://theinsideout.community/event/the-exchange-7-october-2026/ CATEGORIES:The Exchange ATTACH;FMTTYPE=image/png:https://theinsideout.community/wp-content/uploads/2026/07/The-Exchange-Oct-7.png LOCATION:https://theinsideout.community/event/the-exchange-7-october-2026/ END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/London:20261014T160000 DTEND;TZID=Europe/London:20261014T170000 DTSTAMP:20260716T130845Z CREATED:20260624T165635Z LAST-MODIFIED:20260716T130845Z UID:10000149-1791993600-1791997200@theinsideout.community SUMMARY:The Stakeholder Whisperer DESCRIPTION:The Stakeholder Whisperer\n\n\nThe Exchange\n\n4PM GMT | 5PM CET | 11AM EST | Mar 11 at 3AM AEDT – virtual peer-to-peer group coaching for Visionary Leader members. Ideal for: North America and UK \n\n\n\n\nDate & Time:\n\n\n\n\n\n\n\nLocation:\n\n\n\n\n\nOnline \n\n\n\n\n\nType:\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\nAbout the Event\n\n\n\nYour stakeholders don’t know what they need. Not really. \n\n\n\nWhat they ask for is shaped by habit\, assumption\, and the limits of what they think is possible. Your job isn’t just to deliver the brief\, it’s to decode it. \n\n\n\nIn this one-hour Mastermind\, author\, educator\, and information designer Bill Shander shares a practical framework for getting from what people ask for to what they actually need. \n\n\n\nBill will show you how to have smarter conversations with clients\, colleagues and stakeholders\, on what they ask for and how they ask for it\, and how to deliver products and services that meet those needs. \n\n\n\nIn this session Bill will cover: \n\n\n\n\nWhy stakeholder whispering is a skill every in-house creative needs\n\n\n\nHow to tap into a user-experience and curiosity mindset \n\n\n\nHow? The Socratic Method\n\n\n\nHow? The Dance of the Six Ws\n\n\n\nWhy it doesn’t always work\, but how to increase the odds\n\n\n\n\nWhether you’re navigating complex client relationships\, managing up\, or trying to get more meaningful briefs\, this session will change how you listen to\, and engage with\, stakeholders. \n\n\n\nWho is this for?\n\n\n\nThis Masterclass is for in-house creative leaders who want to play a more strategic role\, improve collaboration and stakeholder management.  \n\n\n\nAbout our speaker\n\n\n\nBill Shander is an author\, educator\, and information designer\, helping clients turn their data into compelling visual and often interactive experiences. He teaches data storytelling\, information design\, and data visualization on LinkedIn Learning (2M+ learners reached!)\, and in workshops around the world. He is a keynote speaker and has lectured for graduate and undergraduate students and staff at Harvard\, Northeastern\, Stanford\, and more. His first book\, Stakeholder Whispering\, was published by Wiley in 2025. \n\n\n\n\n\nWhere and when\n\n\n\n\n\n \n\n\n\n\nOnline via Zoom\n\n\n\n14 October 2026\n\n\n\n16:00 BST / 17:00 CEST / 12:00 EDT\n\n\n\nIdeal if you’re logging in from: UK\, Europe\, North America \n\n\n\n\nCost\n\n\n\nFree to Visionary Leader and Future Leader members \n\n\n\nBooking is essential. \n\n\n\n\n\n\n\n\n\n\n\nUpcoming Events\n\n\n\n \n\n\n\n\nprev\n\n\n\nNext\n\n\n\nView All\n\n\n\n\n\n \n \n \n \n \n \n \n \n \n November 12\n \n \n Workshop: Introduction to deep democracy \n \n Workshop \n \n (12:30 GMT / 13:30 CET) Learn to navigate difference\, tension or conflict as a leader with Francesca Pagni. \n \n View Details at Workshop: Introduction to deep democracy on November 12\n \n \n \n \n \n \n \n \n \n \n November 19\n \n \n The Exchange – 19 November 2026 \n \n The Exchange \n \n 4PM GMT | 5PM CET | 11AM EST | 3AM AEDT – virtual peer-to-peer group coaching for Visionary Leader members. Ideal for:… \n \n View Details at The Exchange – 19 November 2026 on November 19\n \n \n \n \n \n \n \n \n \n \n November 20\n \n \n Inside Out® LIVE November 2026 \n \n In-Person Event \n \n The in-house creative leadership role is changing faster than ever. Where is it heading? And how do you make sure you and… \n \n View Details at Inside Out® LIVE November 2026 on November 20\n \n \n \n \n \n \n \n \n \n \n December 2\n \n \n The Exchange – 2 December 2026 \n \n The Exchange \n \n 10AM GMT| 11AM CET| 5AM EST| 9PM AEDT – virtual peer-to-peer group coaching for Visionary Leader members. Ideal for:… \n \n View Details at The Exchange – 2 December 2026 on December 2\n \n \n \n \n \n \n \n \n \n \n December 3\n \n \n Future Leader Exchange – 3 December 2026 \n \n Future Leader Exchange \n \n 4PM GMT | 5PM CET | 11AM EST | (4 Dec) 3AM AEDT Facilitated by Inside Out Advisor and Coach\, Michael Storey \n \n View Details at Future Leader Exchange – 3 December 2026 on December 3\n \n \n \n \n \n \n \n \n \n \n December 10\n \n \n The Exchange – 10 December 2026 \n \n The Exchange \n \n 4PM GMT | 5PM CET | 11AM EST | 3AM AEDT – virtual peer-to-peer group coaching for Visionary Leader members. Ideal for:… \n \n View Details at The Exchange – 10 December 2026 on December 10\n \n \n \n \n \n \n \n \n \n \n January 6\n \n \n The Exchange – 6 January 2027 \n \n The Exchange \n \n 4PM GMT | 5PM CET | 11AM EST | Jan 7 at 3AM AEDT – virtual peer-to-peer group coaching for Visionary Leader members…. \n \n View Details at The Exchange – 6 January 2027 on January 6 URL:https://theinsideout.community/event/the-stakeholder-whisperer/ CATEGORIES:Mastermind ATTACH;FMTTYPE=image/png:https://theinsideout.community/wp-content/uploads/2026/06/The-Stakeholder-Whisperer-1.png LOCATION:https://theinsideout.community/event/the-stakeholder-whisperer/ END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/London:20261015T160000 DTEND;TZID=Europe/London:20261015T170000 DTSTAMP:20260922T150118Z CREATED:20260728T162348Z LAST-MODIFIED:20260922T150118Z UID:10000168-1792080000-1792083600@theinsideout.community SUMMARY:The Exchange - 15 October 2026 DESCRIPTION:The Exchange – 15 October 2026\n\n\nThe Exchange\n\n4PM GMT | 5PM CET | 11AM EST | Mar 11 at 3AM AEDT – virtual peer-to-peer group coaching for Visionary Leader members. Ideal for: North America and UK \n\n\n\n\nDate & Time:\n\n\n\n\n\n\n\nLocation:\n\n\n\n\n\nOnline \n\n\n\n\n\nType:\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\nEvent overview\n\n\n\nThe Exchange is an exclusive event for Visionary Leader members. \n\n\n\nThe Exchange – virtual peer to peer group coaching\n\n\n\nThe Exchange is our format for virtual group coaching\, offering the perfect opportunity for Visionary leader members to share insights\, best practice\, seek guidance and collaborate. \n\n\n\nHosted and facilitated by Emma Sexton\, and often joined by an Inside Out® Advisor\, these sessions are a great way to connect with fellow in-house creative leaders from across all sectors and locations.. \n\n\n\nThis virtual peer to peer coaching session will enable you to:\n\n\n\n\nExchange new ideas and consider how you can implement them into your team\n\n\n\nUncover obstacles and identify how you can solve them\n\n\n\nCelebrate what’s gone well and acknowledge your progress\n\n\n\nGain clarity and prioritise what needs to be done next\n\n\n\n\nBenefits of attending\n\n\n\n\nLearn from our exclusive professional network of in-house creative leaders\n\n\n\nParticipate\, share ideas\, and share experiences whilst supporting others \n\n\n\nGrow your professional network with those in similar roles as yourself\n\n\n\nAsk and answer questions in an open and honest environment \n\n\n\n\n\n\n\n\nWhen and where\n\n\n\n\nOnline via Zoom\n\n\n\nDate\n\n\n\n4PM BST | 5PM CEST | 11AM EDT | 1AM AEST\n\n\n\nIdeal if you’re logging in from: North America and the UK\n\n\n\n\nCost\n\n\n\nExclusive to Visionary Leaders \n\n\n\nBooking is essential. \n\n\n\n\n\n\n\n\n\n\nWe know you all face similar challenges and ambitions\, so this is a unique opportunity to talk in an open\, honest and unrecorded peer to peer group coaching environment.\n\n\n\nWe absolutely love hosting these exchanges\, and here’s why…\n\n\n\n“The Exchange\, (formerly Breakfast Club) is a great way to meet talented creatives in small and huge organisations who share their hard earned experiences with a smile. I’ve always learned something new from them.”Ivan Pols\, Chief Creative Officer\, what3words  \n\n\n\n“I always look forward to the session as there’s new faces and new challenges to dissect each month. I’ve made some fantastic connections and this has led to me improving processes\, motivation and creative decisions within my team.”Laura Heaton\, Global Design Director\, MediaCom Worldwide \n\n\n\n“So good to have a forum that recognises and celebrates in-house creative teams. The Exchange is a particular highlight and I love hearing what this group of talented creative leaders have been up to recently and the discussions around common themes in what has become quite a community.”James Turner\, Creative Lead\, Waitrose and Partners \n\n\n\n“The Exchange – I am your biggest fan! With a bunch of super smart and interesting in-house leaders providing each other with peer to peer support\, the conversation and advice is second to none. I have seen the immediate added value the sessions bring to me\, and subsequently my team.  I am so happy to have discovered this wonderful community.”Emma Baines\, Global Head of Creative\, Tony’s Chocolonely \n\n\n\n“Creative leadership is endlessly fascinating and nuanced to me. I’m so grateful for this community — for the space to connect and reflect outside of our walls” In-house Creative Leader\, Merlin \n\n\n\nRegister your place now. \n\n\n\n\n\n\nUpcoming Events\n\n\n\n \n\n\n\n\nprev\n\n\n\nNext\n\n\n\nView All\n\n\n\n\n\n \n \n \n \n \n \n \n \n \n November 12\n \n \n Workshop: Introduction to deep democracy \n \n Workshop \n \n (12:30 GMT / 13:30 CET) Learn to navigate difference\, tension or conflict as a leader with Francesca Pagni. \n \n View Details at Workshop: Introduction to deep democracy on November 12\n \n \n \n \n \n \n \n \n \n \n November 19\n \n \n The Exchange – 19 November 2026 \n \n The Exchange \n \n 4PM GMT | 5PM CET | 11AM EST | 3AM AEDT – virtual peer-to-peer group coaching for Visionary Leader members. Ideal for:… \n \n View Details at The Exchange – 19 November 2026 on November 19\n \n \n \n \n \n \n \n \n \n \n November 20\n \n \n Inside Out® LIVE November 2026 \n \n In-Person Event \n \n The in-house creative leadership role is changing faster than ever. Where is it heading? And how do you make sure you and… \n \n View Details at Inside Out® LIVE November 2026 on November 20\n \n \n \n \n \n \n \n \n \n \n December 2\n \n \n The Exchange – 2 December 2026 \n \n The Exchange \n \n 10AM GMT| 11AM CET| 5AM EST| 9PM AEDT – virtual peer-to-peer group coaching for Visionary Leader members. Ideal for:… \n \n View Details at The Exchange – 2 December 2026 on December 2\n \n \n \n \n \n \n \n \n \n \n December 3\n \n \n Future Leader Exchange – 3 December 2026 \n \n Future Leader Exchange \n \n 4PM GMT | 5PM CET | 11AM EST | (4 Dec) 3AM AEDT Facilitated by Inside Out Advisor and Coach\, Michael Storey \n \n View Details at Future Leader Exchange – 3 December 2026 on December 3\n \n \n \n \n \n \n \n \n \n \n December 10\n \n \n The Exchange – 10 December 2026 \n \n The Exchange \n \n 4PM GMT | 5PM CET | 11AM EST | 3AM AEDT – virtual peer-to-peer group coaching for Visionary Leader members. Ideal for:… \n \n View Details at The Exchange – 10 December 2026 on December 10\n \n \n \n \n \n \n \n \n \n \n January 6\n \n \n The Exchange – 6 January 2027 \n \n The Exchange \n \n 4PM GMT | 5PM CET | 11AM EST | Jan 7 at 3AM AEDT – virtual peer-to-peer group coaching for Visionary Leader members…. \n \n View Details at The Exchange – 6 January 2027 on January 6 URL:https://theinsideout.community/event/the-exchange-15-october-2026/ CATEGORIES:The Exchange ATTACH;FMTTYPE=image/png:https://theinsideout.community/wp-content/uploads/2026/07/The-Exchange-Oct-15.png LOCATION:https://theinsideout.community/event/the-exchange-15-october-2026/ END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/London:20261021T080000 DTEND;TZID=Europe/London:20261021T090000 DTSTAMP:20261013T222402Z CREATED:20260728T171218Z LAST-MODIFIED:20261013T222402Z UID:10000169-1792569600-1792573200@theinsideout.community SUMMARY:The Exchange - 21 Oct 2026 DESCRIPTION:The Exchange – 21 Oct 2026\n\n\nThe Exchange\n\n4PM GMT | 5PM CET | 11AM EST | Mar 11 at 3AM AEDT – virtual peer-to-peer group coaching for Visionary Leader members. Ideal for: North America and UK \n\n\n\n\nDate & Time:\n\n\n\n\n\n\n\nLocation:\n\n\n\n\n\nOnline \n\n\n\n\n\nType:\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\nEvent overview\n\n\n\nThe Exchange is an exclusive event for Visionary Leader members. \n\n\n\nThe Exchange – virtual peer-to-peer group coaching\n\n\n\nThe Exchange is our format for virtual group coaching\, offering the perfect opportunity for Visionary leader members to share insights\, best practice\, seek guidance and collaborate. \n\n\n\nHosted and facilitated by Emma Sexton\, and often joined by an Inside Out® Advisor\, these sessions are a great way to connect with fellow in-house creative leaders from across all sectors and locations.. \n\n\n\nThis virtual peer to peer coaching session will enable you to:\n\n\n\n\nExchange new ideas and consider how you can implement them into your team\n\n\n\nUncover obstacles and identify how you can solve them\n\n\n\nCelebrate what’s gone well and acknowledge your progress\n\n\n\nGain clarity and prioritise what needs to be done next\n\n\n\n\nBenefits of attending\n\n\n\n\nLearn from our exclusive professional network of in-house creative leaders\n\n\n\nParticipate\, share ideas\, and share experiences whilst supporting others \n\n\n\nGrow your professional network with those in similar roles as yourself\n\n\n\nAsk and answer questions in an open and honest environment \n\n\n\n\n\n\n\n\nWhen and where\n\n\n\n\nOnline via Zoom\n\n\n\nDate\n\n\n\n8AM BST | 9AM CEST | 3AM EDT | 5PM AEDT\n\n\n\nIdeal if you’re logging in from: Asia-Pacific\, Australia\, India\, or the Middle East (early start for the UK)\n\n\n\n\nCost\n\n\n\nExclusive to Visionary Leaders \n\n\n\nBooking is essential. \n\n\n\n\n\n\n\n\n\n\nWe know you all face similar challenges and ambitions\, so this is a unique opportunity to talk in an open\, honest and unrecorded peer to peer group coaching environment.\n\n\n\nWe absolutely love hosting these exchanges\, and here’s why…\n\n\n\n“The Exchange\, (formerly Breakfast Club) is a great way to meet talented creatives in small and huge organisations who share their hard earned experiences with a smile. I’ve always learned something new from them.”Ivan Pols\, Chief Creative Officer\, what3words  \n\n\n\n“I always look forward to the session as there’s new faces and new challenges to dissect each month. I’ve made some fantastic connections and this has led to me improving processes\, motivation and creative decisions within my team.”Laura Heaton\, Global Design Director\, MediaCom Worldwide \n\n\n\n“So good to have a forum that recognises and celebrates in-house creative teams. The Exchange is a particular highlight and I love hearing what this group of talented creative leaders have been up to recently and the discussions around common themes in what has become quite a community.”James Turner\, Creative Lead\, Waitrose and Partners \n\n\n\n“The Exchange – I am your biggest fan! With a bunch of super smart and interesting in-house leaders providing each other with peer to peer support\, the conversation and advice is second to none. I have seen the immediate added value the sessions bring to me\, and subsequently my team.  I am so happy to have discovered this wonderful community.”Emma Baines\, Global Head of Creative\, Tony’s Chocolonely \n\n\n\n“Creative leadership is endlessly fascinating and nuanced to me. I’m so grateful for this community — for the space to connect and reflect outside of our walls” In-house Creative Leader\, Merlin \n\n\n\nRegister your place now. \n\n\n\n\n\n\nUpcoming Events\n\n\n\n \n\n\n\n\nprev\n\n\n\nNext\n\n\n\nView All\n\n\n\n\n\n \n \n \n \n \n \n \n \n \n November 12\n \n \n Workshop: Introduction to deep democracy \n \n Workshop \n \n (12:30 GMT / 13:30 CET) Learn to navigate difference\, tension or conflict as a leader with Francesca Pagni. \n \n View Details at Workshop: Introduction to deep democracy on November 12\n \n \n \n \n \n \n \n \n \n \n November 19\n \n \n The Exchange – 19 November 2026 \n \n The Exchange \n \n 4PM GMT | 5PM CET | 11AM EST | 3AM AEDT – virtual peer-to-peer group coaching for Visionary Leader members. Ideal for:… \n \n View Details at The Exchange – 19 November 2026 on November 19\n \n \n \n \n \n \n \n \n \n \n November 20\n \n \n Inside Out® LIVE November 2026 \n \n In-Person Event \n \n The in-house creative leadership role is changing faster than ever. Where is it heading? And how do you make sure you and… \n \n View Details at Inside Out® LIVE November 2026 on November 20\n \n \n \n \n \n \n \n \n \n \n December 2\n \n \n The Exchange – 2 December 2026 \n \n The Exchange \n \n 10AM GMT| 11AM CET| 5AM EST| 9PM AEDT – virtual peer-to-peer group coaching for Visionary Leader members. Ideal for:… \n \n View Details at The Exchange – 2 December 2026 on December 2\n \n \n \n \n \n \n \n \n \n \n December 3\n \n \n Future Leader Exchange – 3 December 2026 \n \n Future Leader Exchange \n \n 4PM GMT | 5PM CET | 11AM EST | (4 Dec) 3AM AEDT Facilitated by Inside Out Advisor and Coach\, Michael Storey \n \n View Details at Future Leader Exchange – 3 December 2026 on December 3\n \n \n \n \n \n \n \n \n \n \n December 10\n \n \n The Exchange – 10 December 2026 \n \n The Exchange \n \n 4PM GMT | 5PM CET | 11AM EST | 3AM AEDT – virtual peer-to-peer group coaching for Visionary Leader members. Ideal for:… \n \n View Details at The Exchange – 10 December 2026 on December 10\n \n \n \n \n \n \n \n \n \n \n January 6\n \n \n The Exchange – 6 January 2027 \n \n The Exchange \n \n 4PM GMT | 5PM CET | 11AM EST | Jan 7 at 3AM AEDT – virtual peer-to-peer group coaching for Visionary Leader members…. \n \n View Details at The Exchange – 6 January 2027 on January 6 URL:https://theinsideout.community/event/the-exchange-21-oct-2026/ CATEGORIES:The Exchange ATTACH;FMTTYPE=image/png:https://theinsideout.community/wp-content/uploads/2026/07/The-Exchange-Oct-21.png LOCATION:https://theinsideout.community/event/the-exchange-21-oct-2026/ END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/London:20261029T123000 DTEND;TZID=Europe/London:20261029T133000 DTSTAMP:20261006T134502Z CREATED:20261006T132655Z LAST-MODIFIED:20261006T134502Z UID:10000174-1793277000-1793280600@theinsideout.community SUMMARY:The EU AI Act in Marketing DESCRIPTION:The EU AI Act in Marketing:\n\n\n\nCould You Answer the Questions That Matter?\n\n\nThe Exchange\n\n4PM GMT | 5PM CET | 11AM EST | Mar 11 at 3AM AEDT – virtual peer-to-peer group coaching for Visionary Leader members. Ideal for: North America and UK \n\n\n\n\nDate & Time:\n\n\n\n\n\n\n\nLocation:\n\n\n\n\n\nOnline \n\n\n\n\n\nType:\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\nAbout the Event\n\n\n\nAI is already embedded across Marketing and Creative operations. \n\n\n\nIt generates and adapts content\, supports personalisation\, powers customer interactions\, automates workflows and increasingly sits inside the platforms\, agencies and production processes teams already use. In many cases\, organisations did not make a conscious decision to “adopt AI” at all. The capability simply arrived as part of the operating environment.      \n\n\n\nThe EU AI Act makes understanding that environment increasingly important. But for Marketing leaders\, the practical challenge is not simply knowing what the legislation says. It is knowing what is actually happening inside their own organisation. \n\n\n\nIf an agency generates synthetic content\, who is responsible? When does AI-generated content need to be disclosed to an audience? What is the difference between machine-readable marking and a visible AI label? What happens when an existing MarTech platform introduces AI functionality\, or when a customer assistant starts moving from answering questions to taking actions? \n\n\n\nThese are no longer theoretical questions. \n\n\n\nIn this Inside Out® Virtual Mastermind\, Gareth Chilton\, Founder of ManMachine\, will take the group beyond the headlines and into the practical reality of how the EU AI Act intersects with Marketing and Creative operations. \n\n\n\nUsing realistic Marketing scenarios\, the session will explore the questions organisations need to be able to answer\, the obligations that can arise in practice\, and why simply knowing that AI is being used is not enough. \n\n\n\nThe central idea is simple: the challenge is not governing every use of AI equally. It is having enough visibility to know where the Act matters\, what obligations may apply\, and where further attention is actually required.      \n\n\n\nGareth will cover: \n\n\n\n\nWhy the EU AI Act reaches further into everyday Marketing and Creative operations than many organisations realise\n\n\n\nThe practical questions that help determine whether an AI-enabled activity requires closer attention: what system is involved\, what it is doing\, who controls or operates it\, and where the EU connection sits\n\n\n\nWhen synthetic content may trigger machine-readable marking or audience-disclosure requirements\, and why these are not the same thing     \n\n\n\nWhat happens when agencies\, production partners and technology providers use different AI systems within the same workflow\n\n\n\nHow AI can enter Marketing through existing platforms and employee-built workflows without a new procurement decision\n\n\n\nHow obligations can change as customer-facing AI becomes more capable\, connected and autonomous\n\n\n\nWhy approved tools\, policies and AI inventories do not necessarily provide the operating visibility Marketing leaders need\n\n\n\n\n\n\nWhere and when\n\n\n\n\n\n \n\n\n\n\nOnline via Zoom\n\n\n\n29 October 2026\n\n\n\n12.30 GMT / 13.30 CET\n\n\n\nIdeal if you’re logging in from: UK\, Europe\, the Middle East\, or India\n\n\n\n\nCost\n\n\n\nFree to Visionary Leaders and Future Leaders \n\n\n\nBooking is essential. \n\n\n\n\n\n\n\n\n\n\n\n\nWhat you’ll take away\n\n\n\n\nA clearer understanding of how the EU AI Act can intersect with everyday Marketing and Creative activity\n\n\n\nGreater clarity on when marking\, disclosure and AI-interaction requirements may become relevant\n\n\n\nA better understanding of how responsibility can sit across brands\, agencies\, production partners and technology providers\n\n\n\nGreater awareness of the questions organisations may need to answer when AI is used across content\, platforms and workflows\n\n\n\nA clearer sense of where visibility gaps can emerge across Marketing operations\n\n\n\nA better understanding of where further investigation may be required\n\n\n\n\nFormat\n\n\n\nThis session is part of the Inside Out® Mastermind series — bringing in-house creative leaders together to go deeper on the challenges and opportunities that define the job. \n\n\n\nAbout our speaker\n\n\n\nGareth Chilton is the founder of ManMachine\, a multidisciplinary consulting team in the MarTech and AdOps space. \n\n\n\nWith over 20 years’ experience leading digital and operational transformations from both agency and client side\, including work with Unilever\, Reckitt\, Coca-Cola and BAT — Gareth brings a systems-level perspective to the challenges facing in-house creative leaders. \n\n\n\nWhere others arrive with a deck and leave teams to figure it out\, ManMachine works collaboratively inside the operation redesigning workflows\, clarifying operating models\, and configuring MarTech\, AI and automation for real-world constraints. The goal: helping organisations scale creative output without endlessly adding tools and headcount. \n\n\n\nHe now works with CMOs\, Creative Directors and marketing leaders to redesign their operations for production at scale\, built on systems thinking\, workflow design and governed processes rather than one-off fixes. \n\n\n\nHe’s also a valued Advisor to the Inside Out® Community.  \n\n\n\n\n\n\nUpcoming Events\n\n\n\n \n\n\n\n\nprev\n\n\n\nNext\n\n\n\nView All\n\n\n\n\n\n \n \n \n \n \n \n \n \n \n November 12\n \n \n Workshop: Introduction to deep democracy \n \n Workshop \n \n (12:30 GMT / 13:30 CET) Learn to navigate difference\, tension or conflict as a leader with Francesca Pagni. \n \n View Details at Workshop: Introduction to deep democracy on November 12\n \n \n \n \n \n \n \n \n \n \n November 19\n \n \n The Exchange – 19 November 2026 \n \n The Exchange \n \n 4PM GMT | 5PM CET | 11AM EST | 3AM AEDT – virtual peer-to-peer group coaching for Visionary Leader members. Ideal for:… \n \n View Details at The Exchange – 19 November 2026 on November 19\n \n \n \n \n \n \n \n \n \n \n November 20\n \n \n Inside Out® LIVE November 2026 \n \n In-Person Event \n \n The in-house creative leadership role is changing faster than ever. Where is it heading? And how do you make sure you and… \n \n View Details at Inside Out® LIVE November 2026 on November 20\n \n \n \n \n \n \n \n \n \n \n December 2\n \n \n The Exchange – 2 December 2026 \n \n The Exchange \n \n 10AM GMT| 11AM CET| 5AM EST| 9PM AEDT – virtual peer-to-peer group coaching for Visionary Leader members. Ideal for:… \n \n View Details at The Exchange – 2 December 2026 on December 2\n \n \n \n \n \n \n \n \n \n \n December 3\n \n \n Future Leader Exchange – 3 December 2026 \n \n Future Leader Exchange \n \n 4PM GMT | 5PM CET | 11AM EST | (4 Dec) 3AM AEDT Facilitated by Inside Out Advisor and Coach\, Michael Storey \n \n View Details at Future Leader Exchange – 3 December 2026 on December 3\n \n \n \n \n \n \n \n \n \n \n December 10\n \n \n The Exchange – 10 December 2026 \n \n The Exchange \n \n 4PM GMT | 5PM CET | 11AM EST | 3AM AEDT – virtual peer-to-peer group coaching for Visionary Leader members. Ideal for:… \n \n View Details at The Exchange – 10 December 2026 on December 10\n \n \n \n \n \n \n \n \n \n \n January 6\n \n \n The Exchange – 6 January 2027 \n \n The Exchange \n \n 4PM GMT | 5PM CET | 11AM EST | Jan 7 at 3AM AEDT – virtual peer-to-peer group coaching for Visionary Leader members…. \n \n View Details at The Exchange – 6 January 2027 on January 6 URL:https://theinsideout.community/event/the-eu-ai-act-in-marketing/ CATEGORIES:Mastermind ATTACH;FMTTYPE=image/jpeg:https://theinsideout.community/wp-content/uploads/2026/10/Gareth-EU-AI-Act.jpg LOCATION:https://theinsideout.community/event/the-eu-ai-act-in-marketing/ END:VEVENT END:VCALENDAR