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DTSTART;TZID=Europe/London:20240918T123000
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DTSTAMP:20260405T143323
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UID:10000053-1726662600-1726666200@theinsideout.community
SUMMARY:Strategies to Measure and Showcase Your In-House Creative Team's ROI
DESCRIPTION:Strategies to Measure and Showcase Your In-House Creative Team’s ROI\n\n\nMastermind\n\n(12.30PM BST / 13:30 CEST) In an era of hybrid working\, rapid change\, and heightened complexity around workplace culture\, many of us are finding it harder than ever to have the conversations that matter. But avoiding crucial conversations comes at a cost for individuals\, teams and organisations. Join Alice Driscoll and Louise van Haarst\, the…  \n\n\n\n\nDate & Time:\n\n\n\n\n\n\n\nLocation:\n\n\n\n\n\nOnline \n\n\n\n\n\nType:\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\nAbout this event\n\n\n\nAs the strategic importance of in-house creative teams evolves from cost-saving functions to essential drivers of business success\, it’s critical for leaders like you to robustly measure and communicate the value these teams contribute. This shift requires not just gathering data but transforming it into a compelling narrative that resonates across your organisation. \n\n\n\nJoin Inside Out® Community Advisor Tabitha Winter\, in an interactive and practical session where you will explore: \n\n\n\n\nKey Metrics: What should and could be measured\, from individual performance metrics to overall campaign effectiveness.\n\n\n\nImpact Analysis: Practical techniques for quantifying your creative impact on business goals.\n\n\n\nData Storytelling: How to transform dry data into compelling stories that captivate and convince stakeholders.\n\n\n\nStrategic Improvement: Use insights from data to drive continuous improvement and strategic alignment in your team.\n\n\n\n\nThis session is designed for in-house creative leaders and managers eager to enhance their team’s visibility and strategic value. Prepare for an interactive experience filled with practical insights and leave with actionable strategies to elevate your team’s position within the business. \n\n\n\nAbout our speaker\n\n\n\nWith a firm footing in both agency and brand terrains\, Tabitha brings to the Inside Out® Community practical and seasoned expertise developed over 25 years in the advertising and marketing sectors. \n\n\n\nHer journey in the industry has always been about finding strategic solutions and enhancing the operational efficiency of in-house and agency-side creative departments\, aligning them closely with business objectives. \n\n\n\nShe brings a pragmatic\, strategy-driven approach to managing both local and global creative businesses\, ensuring campaigns for a range of clients\, from SMEs to blue-chip and global brands\, are delivered effectively\, on budget\, and to a high standard. \n\n\n\nIn an exclusive partnership with The Inside Out® Community\, Tabitha offers one-on-one sessions to member organisations looking to fortify their creative operations. This is a chance to discuss and strategise on practical solutions from someone who has navigated the intricate landscapes of creative operations and production\, ensuring a blend of productivity and creativity. \n\n\n\n\n\n\n    \n        \n            \n                You are attending\n            \n            \n                Add to calendar\n            \n        \n    \n\n            \n        \n            Admission\n                            \n                    Members: \n                    Free \n                \n                                        \n                    Non-members: \n                    £49.00 \n                \n            \n            \n                            \n                    \n                        \n                            Attend this event\n                        \n                    \n                \n                    \n    \n            \n        \n            \n                How to attend\n                If you wish to attend this event: \n                \n                    \n                        Become a member
URL:https://theinsideout.community/event/strategies-to-measure-and-showcase-your-in-house-creative-teams-roi/
CATEGORIES:Mastermind
ATTACH;FMTTYPE=image/png:https://theinsideout.community/wp-content/uploads/2024/04/Team-ROI.png
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DTSTART;TZID=Europe/London:20240926T123000
DTEND;TZID=Europe/London:20240926T133000
DTSTAMP:20260405T143323
CREATED:20240912T080709Z
LAST-MODIFIED:20240916T174655Z
UID:10000057-1727353800-1727357400@theinsideout.community
SUMMARY:How we can challenge the perceptions of disability with creativity
DESCRIPTION:How we can challenge the perceptions of disability with creativity\n\n\nMastermind\n\n(12.30PM BST / 13:30 CEST) In an era of hybrid working\, rapid change\, and heightened complexity around workplace culture\, many of us are finding it harder than ever to have the conversations that matter. But avoiding crucial conversations comes at a cost for individuals\, teams and organisations. Join Alice Driscoll and Louise van Haarst\, the…  \n\n\n\n\nDate & Time:\n\n\n\n\n\n\n\nLocation:\n\n\n\n\n\n \n\n\n\n\n\nType:\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\nAbout the Event\n\n\n\nIf we want to challenge perceptions of disability to further understand how to include Disabled people naturally\, both behind the camera and on screen\, it starts with authentic representation. \n\n\n\nThat’s why we have brought in With Not For Founders Kelly Gordon and Emma Gardner to help us with our education about disability so we can all be more inclusive with our work and our teams. \n\n\n\nIn this relaxed and dynamic keynote\, Kelly and Emma will talk through their individual lived experiences of disability and what drove them to set up With Not For. They will also be sharing content\, insight\, and perspectives from their talent network of intersectional Disabled creatives.The presentation is rounded off with thoughts and views on authentic representation and what that looks like in modern-day media\, as well as sharing potential pitfalls and ways to spot them. \n\n\n\nKelly and Emma’s style is very open and engaging\, and they welcome questions and further conversation after the session. \n\n\n\nWho’s the event for?\n\n\n\nThis event is open to everyone. Wherever you are in your in-house creative leadership journey\, this event will provide some valuable insights on authentic representation. \n\n\n\nLOCATION\n\n\n\nThis event is virtual via Zoom. A link will be provided to you after registration. \n\n\n\nFEE\n\n\n\n\nThis session is open to everyone.\n\n\n\n\nBooking is essential. \n\n\n\nAbout our speakers\n\n\n\nKelly Gordon\, Co-Founder & CEO\, WITH NOT FOR. \n\n\n\nKelly is a Disabled entrepreneur who’s had to advocate for herself from as early as her school days. She has spent a lot of her career fighting to prove that Disabled people can work and thrive within big industries\, leading by example by making her way to the top of the typically male-dominated football industry before starting With Not For. Kelly has been paving the way for others by showing businesses how to adapt old and create new ways to include Disabled people\, demonstrating that with a few small changes\, work can be accessible to everyone. \n\n\n\nEmma Gardner\, Co-Founder & COO\, WITH NOT FOR. \n\n\n\nEmma’s experience lies in successfully opening up and evolving existing workplaces to include disability within their business values and culture. With a background in creative operations and a passion for promoting equity for all\, she is also a Co-Founder of Born Equal Consults\, an inclusion consultancy business\, providing training to advance workplaces to impact cultural change. Her Disabled daughter\, Dotty\, has been the catalyst for a lot of her work in recent years\, guiding her in pushing for a better and more inclusive future for everyone. \n\n\n\nAbout WITH NOT FOR. \n\n\n\n \n\n\n\n\n\n\n    \n        \n            \n                You are attending\n            \n            \n                Add to calendar\n            \n        \n    \n\n            \n        \n            Admission\n                            \n                    Members: \n                    Free \n                \n                                        \n                    Non-members: \n                    Free \n                \n            \n            \n                            \n                    \n                        \n                            Attend this event\n                        \n                    \n                \n                    \n    \n            \n        \n            \n                How to attend\n                If you wish to attend this event: \n                \n                    \n                        Become a member
URL:https://theinsideout.community/event/how-we-can-challenge-the-perceptions-of-disability-with-creativity/
LOCATION:Online
CATEGORIES:Mastermind
ATTACH;FMTTYPE=image/png:https://theinsideout.community/wp-content/uploads/2024/09/Authentic-Representation-2048x1024-1.png
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