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October 16

Building your personal brand as an in-house creative leader

Mastermind

In this one-off session, we will be joined by two special guests. Inside Out® Advisor Kevin Frank will share his experience and insights on creative leadership best practice. While Dan O’Connell, In-House Creative Leader at Allwyn (National Lottery) will reflect on his journey working with Kevin to build his personal brand.

This virtual event is designed to equip creative leaders, and aspiring leaders, with the knowledge and inspiration needed to build their personal brand to both an internal and external audience.

November 14

From Chaos to Creativity: The benefits of getting your brand assets sorted

Mastermind

Getting the fundamentals of digital asset management right from the start can save you and your team valuable time and effort. Instead of wasting energy on mundane tasks like searching for files or organising content, you can focus on what really matters—being creative.

In this session, we will hear two case studies from a B2B and B2C brand perspective on their reality of implementing a new digital asset management system.

November 27

How to create compelling stories to sell your work and your team internally

Mastermind

In this special masterclass, Greg Logan, an expert on brand storytelling, will take us through how you can craft compelling stories that help sell your creative team's work and get buy-in from the C-Suite while motivating your team members. Quite simply this session will provide the tools needed to help you influence and persuade the rest of the business about the value of creativity.